The Subtle Sell

is coming soon

If traditional sales advice makes your skin crawl or just doesn’t work with how your brain works, this course is for you.


The Subtle Sell is a self-paced, values-aligned approach to sales that actually feels good to do. No scripts, no pressure, no pretending to be someone you’re not. Just clear, repeatable tools that help you sell in a way that’s honest, grounded, and emotionally safe for you and your people.

We’re putting the finishing touches on it now, and we’d love to let you know the moment it’s ready.

Join the waitlist to be the first to hear when it drops.

"Sales is for everyone"

"Sales is for everyone. This training makes it feel simple, less uncomfortable and you walk away with actionable steps that you can bring into every conversation to drive your business in the right direction."

- Sinead Brace, Award-Winning Business Coach

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how to turn more conversations into sales

YOURS FREE!

Get the free, bite-sized guide to make your next sales conversation feel clear, grounded, and actually good.

  • Map out a natural, low-pressure conversation flow

  • Prepare without scripts, pitches, or pressure

  • Prepare for conversations without memorising scripts

  • Build real confidence before your next client call

  • Sell in a way that feels ethical, human, and fully aligned with your values

Selling doesn’t have to feel awkward, exhausting, or out of alignment with your values.

This free mini-workbook introduces the Clarity Curve, a simple, step-by-step process to guide sales conversations in a way that feels natural, ethical, and actually good. No scripts, no pressure, no pretending.

In under 10 minutes, you'll get clear on how to lead the conversation, and how to talk about your offer with confidence. It’s designed to give you the best chance of turning a genuine conversation into a yes without compromising your integrity.

Because ethical, feel-good sales aren't just possible. They're the point.

STILL NOT SURE?

Frequently Asked Questions

Got questions? Let’s clear them up

What makes Selli different from traditional sales training?

Selli is built on ethical, feel-good sales. We don’t use scripts, pressure, or pushy tactics. Instead, we focus on natural conversations that feel good for you and for your clients.

Do I need to be “good at sales” to benefit from this?

Not at all. Most people who work with us start by saying they “aren’t salespeople.” The tools we teach are designed for real humans who want sales to feel more natural and less awkward.

How is the Subtle Sell course delivered?

The Subtle Sell is an online, self-paced course. You can work through the lessons in your own time, revisit them whenever you need, and use the exercises to prepare for real client conversations.

What happens in 1:1 coaching?

We focus on your real-world challenges. That might mean practicing sales calls, refining your offer, or building a repeatable process that feels authentic to you. It’s personalised and practical, never one-size-fits-all.

Do you guarantee sales results?

We do guarantee that the way you think about sales is about to change... We don’t make promises about specific numbers, because sales outcomes depend on many factors. What we do guarantee is support, strategies, and tools that make selling more comfortable, clear, and effective.

I often find sales overwhelming. Will this work for me?

Yes, especially for you! Much of our approach is designed with busy thinkers in mind. We keep things simple, repeatable, and flexible so you can adapt them to how your brain works best.

Do you work with teams as well as individuals?

Yes, we run workshops and group training sessions for business teams, creative collectives, and coaching programs.

What kind of businesses do you work with?

We’ve worked with coaches, creatives, consultants, service providers, and small teams across many industries. If you sell something that relies on conversations with clients, our approach will fit.

What if I still hate selling?

That is exactly why Selli exists. Our goal is to help you see sales as a natural, respectful part of serving your clients. But if you truly do not want to handle sales yourself, we also offer Sales Support by Selli, where trained sales professionals step inside your business and manage conversations for you with the same ethical, feel-good approach.

As Featured in..

The Start-up lab

IQ Connect learning

Tamborine mountain chamber of commerce

The Logan Times

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